The “trend is your friend” mantra is valid in the world of SEO.
Instead of inventing the wheel yourself, you can optimize for SEO trends 2022 to improve your SERP rankings and achieve your marketing goals.
As a busy marketer, it can get hectic for you to invest a ton of time and effort to find SEO trends. We have discussed the SEO latest trends in 2022 in this blog to make things easier for you – let’s dive in!
1. Introduction of Core Web Vitals
Google has been making changes to make it more quantifiable for webmasters to understand the quality of their webpages and how to improve it.
One of the recent changes in this regard is the Page Experience Update – the update that was published last year. Many experts consider this update as one of the most important algorithm updates published by Google.
Core Web Vitals is the new ranking factor adopted by Google as a new ranking factor. The new Core Web Vitals can be broken down in three metrics:
Largest Contentful paint
First Input Delay
Cumulative Layout Shift
Many SEOs still don’t know how important it is to update their webpages as per the criteria of Core Web Vitals. This new rank factor is one of the most SEO trends 2022 you should look out for!
Optimizing your webpages for Core Web Vitals is trickier than you might think.
From understanding new terms to finding out how you can make your webpages more optimized for Core Web Vitals for upcoming SEO trends 2022, you will have to do a lot of SEO heavy lifting. A simple way to save your time is working with an SEO agency.